Building a Modern Football Club Brand From the Inside Out

From season platforms to marquee moments, I led integrated storytelling across brand, social, ticketing, and partnerships.

IMMIGRANT CITY FOOTBALL CLUB
ALYSSA THOMPSON'S HAUL
SAVY KING x CHRIS PAUL
CHRISTEN PRESS RETIRES
ALI RILEY RETIRES
ACFC x KATSEYE

Carrying the Crest Beyond the Pitch

Directing brand and creative at Angel City in a way that strengthened the bond between the team and the community that stands behind it.